It’s not always easy attracting people into care work. In fact, it can be hard. But find the right person and it’s far more than a job – it’s a way of life spent with friends.

Brought in by content agency HDY to help create a new recruitment campaign, it went on to achieve double the industry average for engagement. Application leads shot up 140%. While the quality of those leads was so good there was a 600% increase in job offers.

Services – Headline creation for social media