Bank copy without the pinstripe suit.

HSBC UK

Using existing tone of voice guides, I helped HSBC UK create copy for three distinct customer newsletters. And when COVID struck, I was there to lend a hand – helping the bank write everything from emergency email updates to customer service letters, and so much more.

Services – Newsletter name creation, monthly enewsletters, B2C emails, online customer acquisition comms, customer service letters, direct mail letters and more

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