As a brand, Purplebricks already had a distinctive tone of voice. My brief was to follow their style and keep it consistent across their marketing comms.

As an online estate agent, their business clearly has to shift bricks and mortar. But as a marketer, it also has to make a real connection with people. And that doesn’t come from reeling off bags of hackneyed estate agent phrases. It means getting yourself right into the shoes of buyers and sellers and helping them achieve their dreams.

Services - Email comms, Valuation leave-behind, Blog posts, Website copy